Coupons, Groupons and Scoutmob
By Ameerah C. Palacios
Have you heard of the old days when people clipped coupons out of a newspaper? While print coupons are still utilized, today, people are more apt to put the Internet to work for them. Coupons today are delivered via email and text message. Basically, the coupon comes to you.
People are signing up for daily deal websites such as the ever-popular Groupon and sites such as Scoutmob which sends you free coupons, and Google Shopping. These sites are offering convenience for consumers and a new source of outreach for small businesses and corporations.
Advertisers expect 2014 to be the year when mobile applications fully dominate and become the No. 1 choice for consumers — starting with search engines, but extending to nearly every aspect of the online experience. Currently one of the fastest growing segments of advertising is mobile app coupons.
So what’s in it for you?
By signing up for these deals and redeeming them, you can get incredible savings you would not otherwise receive. For example, you may get up to 80 percent off a favorite dish at your local pizzeria. Or you could get a great 2 for 1 deal at your nail salon. There are several advantages to signing up for daily deal sites, but beware of the drawbacks to these types of coupons.